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The Stayconomics Brief - Edition No. 3

Happy Sunday!

Welcome to this week's edition.The landscape of work is shifting beneath our feet, driven by the rapid evolution of AI and a fundamental reassessment of what employees truly value.

This week, three powerful themes emerged: the reality of managing AI agents as part of your workforce, a glaring disconnect in how employees actually use the benefits you offer, and the undeniable business case for financial wellbeing as a boardroom strategy, not an HR afterthought.

One number stopped me this week:

 "92% of UK employees experienced financial stress in the past year, costing employers over 50 lost working hours per employee annually." — REBA / Hastee

We keep talking about productivity. But we're not talking about what's quietly draining it.Here's what mattered this week.

— Emma Olie, Co-founder SideUp

HR Numbers of the Week

67%

£ 1.90

of employees are more likely to commit to their work if their employer prioritizes wellbeing over simply increasing their salary. Among Gen Z, that number rises to 72%.

Source

The estimated return for every £1 spent on health benefits, yet 1 in 4 employees don't use their benefits at all.

Source

 

News

Wellbeing Overtakes Pay as a Commitment Driver

A new 2026 UK study reveals that 67% of employees are more likely to commit to their work if their employer prioritizes investing in their wellbeing over simply increasing their salary. This trend spans all age groups, led by Gen Z at 72%.

Read →

The £1.90 Return on Every £1 Spent on Health Benefits

Employers estimate that for every £1 spent on health benefits, they receive £1.90 in value. However, 52% of employees say they need more flexible healthcare options than are currently available, highlighting a massive "perception gap" between HR and the workforce.


Read →

HR's Problem Isn't Too Much Work. It's Poorly Designed Work.

AI adoption in HR rose by nearly 65% between 2024 and 2025. Yet 51% of HR professionals still spend half their week on routine admin work because underlying processes are broken. Layering AI over bad processes doesn't fix them.

Read →

Featured Blogs

Featured Podcast

Gen Z Asked. We Tried to Answer. What does Gen Z really want from work? In this episode of Stayconomics, we flipped the script.Instead of talking about Gen Z, we invited Gen Z to ask the questions. Together, we explore the realities behind workplace expectations, financial wellbeing, purpose, employee benefits, communication, leadership, and why every generation sees work differently.

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Talent Attraction and Retention in Tech

Upcoming Events

Webinar — Cross-Cultural Differences in the Global Workplace

Virtual | Free to attend. Join us on 21 July at 12:30 UK / 08:30 BR.

What happens when your team spans continents, time zones, and completely different expectations about work, hierarchy, and communication?

In this session, Gabriel Meneses, Partner at Trust, joins SideUp to explore how cross-cultural differences shape the modern global workforce. From management styles to employee expectations, we'll unpack what leaders need to understand to build teams that actually work well together, wherever they are.

WhatsApp Image 2026-07-19 at 16.28.54

 

Register here

 

Quote

"Culture and care are the new currency. You can't out-pay a toxic or unsupportive environment."

— Emma Olie

 

How SideUp Can Help

 

The data from this week tells a clear story: the ROI of benefits is real, £1.90 for every £1 invested, but only if employees can actually access and use them. Right now, 1 in 4 workers don't. And 92% are carrying financial stress into work every single day, losing over 50 working hours a year to worry and distraction.

The problem isn't investment. It's design.

Companies are still building benefits packages for an "average employee" who doesn't exist, rigid, one-size-fits-all structures that fail a multigenerational, diverse workforce with genuinely different needs. A Gen Z worker stressed about rent needs something different from a parent navigating childcare costs or a senior employee planning for retirement.

SideUp is built for this reality. Our flexible benefits platform lets employees choose where their benefits actually go, wellness, commuting, home office, food, family care, essential bills, while giving employers full control over budgets, tax efficiency, and real-time engagement data. No more guessing. No more wasted spend. Just benefits that work for the people you're trying to keep.

Because the best retention strategy isn't spending more on benefits people don't use. It's making the ones you offer impossible to ignore.

See how SideUp works →
Book a demo →

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